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MP4 metadata editor for tags, dates and artwork

Change the atoms and QuickTime keys inside an MP4, MOV or M4V file and save a copy in moments, with the video and audio left exactly as they were.

Open a video or photo

See everything it says about itself, explained. Then edit it or wipe it.

MP4, MOV, MKV, WebM, AVI, MTS, JPEG, HEIC, PNG and more · read on your device, nothing uploaded

An MP4 metadata editor changes the tags an MP4 file carries, such as its title (stored in an atom called ©nam), recording date, GPS location (©xyz), comment, artist and cover art, without touching the compressed video. Here you open the file, edit the fields under Edit & clean and press Download new file; only the metadata boxes are rewritten, so even a large file saves almost at once.

MP4 is a family rather than one format. MOV from iPhones and Apple software, M4V from iTunes-style libraries and 3GP from older phones all share the same box structure, and this editor treats them the same way. It shows the raw atom names in Report if you want them, and plain labels everywhere else.

Everything happens in your browser: no upload, no account, no watermark. For the general picture across formats, see the video metadata editor; this page is about what is special to MP4 and MOV.

How to edit MP4 metadata

  1. Open the MP4 or MOV file

    Press Open a file (Ctrl/Cmd+O) or drop it on the page. On a phone, pick it from your photo library or Files.

  2. See the current tags

    Overview summarises the file; Report has the full MP4/MOV box tree if you want to see each atom and key as stored.

  3. Edit the fields

    Open Edit & clean and change Title, Description, Comment, Artist, Copyright, Keywords, Genre, Recorded or Location. Cover art takes Use current frame or Choose image.

  4. Download and check

    Press Download new file (Ctrl/Cmd+S), then open What changed to see each field that was removed, changed or added in the new copy.

Atoms, keys and headers: where MP4 metadata lives

An MP4 file is a tree of boxes (Apple calls them atoms). The video and audio sit in one large box called mdat; everything that describes them sits in moov. Within moov, descriptive metadata turns up in three places, and different software writes to different ones:

  • Movie and track headers (mvhd, tkhd, mdhd) hold creation and modification times, counted in seconds from 1 January 1904. Every MP4 has these.
  • iTunes-style atoms in udta › meta › ilst, with four-character names such as ©nam and ©day. Music and video tagging software uses these, and so does Windows.
  • QuickTime keys in meta › keys, with reverse-domain names such as com.apple.quicktime.creationdate. iPhones and Apple apps write these, including the location and the camera model.
ftyp file type moov · the movie header mvhd: creation date, length trak · video tkhd: rotation, size stsd: codec, colour stts/stsz: frame table trak · audio codec, channels language udta · user data ©xyz: GPS location ©mak ©mod: device meta/ilst: ©nam title chpl: chapters meta · keys …location.ISO6709 …quicktime.make …creationdate (iPhone style) uuid XMP C2PA mdat the picture and sound themselves metadata: small, rewritten when you edit media: copied untouched
Inside an MP4: the large media data box holds the compressed frames, while the movie box holds headers with dates, the track descriptions and the metadata boxes, which are the only part an edit rewrites.
Names as listed in the ExifTool QuickTime tag tables.
Label hereiTunes-style atomQuickTime key (com.apple.quicktime.…)ExifTool tag name
Title©namtitleTitle
Descriptiondesc (long form ldes)descriptionDescription
Comment©cmtcommentComment
Artist©ARTartistArtist
CopyrightcprtcopyrightCopyright
KeywordskeywkeywordsKeyword(s)
Genre©gengenreGenre
Recorded©daycreationdateContentCreateDate, CreationDate
Location©xyzlocation.ISO6709GPSCoordinates
Make, Model, Software–make, model, softwareMake, Model, Software
Cover artcovrartworkCoverArt

Locations are written as an ISO 6709 string such as +51.4779-000.0015+046.000/: latitude, longitude and optionally altitude, each with its sign. The location page shows how to read one, and the diagram below breaks it down.

+51.4779-000.0015+046.000/ latitude + north / − south longitude + east / − west altitude (m) optional four decimal places pin a point to about 11 metres
An ISO 6709 location string split into latitude, longitude and altitude, each with its own plus or minus sign, ending in a slash.

Where MP4 tags show up (and why Windows sometimes shows nothing)

Windows File Explorer

Properties › Details lists a handful of MP4 tags: Title, Subtitle, Comments, Contributing artists, Year, Genre and a few more. Tagging communities report that Explorer reads the iTunes-style atoms and ignores many others, including Apple’s QuickTime keys. That is why an iPhone MOV with a camera model, a location and a precise date can look nearly empty in Explorer: the data is there, just in keys Explorer does not display. Our Windows guide covers this in more detail.

Mac

Finder’s Get Info lists technical facts such as dimensions, codecs and duration. QuickTime Player’s movie inspector adds a little more format detail. Neither is a tag editor, which is why people searching for an “mp4 metadata viewer mac” end up with a separate app; this page works in Safari instead.

Players and libraries

  • VLC shows title, artist, genre, copyright, description and more in its media information window.
  • Plex can use embedded MP4, M4V and MOV titles in some library setups, according to its forums, but normally names items from online data and the file name.
  • Apple’s apps read the QuickTime keys: the date, location and camera model in Photos come from them.
  • Web players and social apps ignore tags. YouTube, Instagram and TikTok take titles and descriptions from what you type when you post.

MP4, MOV, M4V and 3GP compared

FormatUsually comes fromMetadata notes
MP4Android phones, cameras, editors, screen recordersiTunes-style atoms are common; Android adds location as ©xyz
MOViPhones, Macs, many pro camerasQuickTime keys for date, location and device; sometimes timed metadata tracks
M4VApple TV and iTunes-style libraries, HandBrakeThe same as MP4; often has cover art and TV fields
3GPOlder phonesSame box structure; often a 3GPP loci location box

Because all four share one structure, edits work the same way on each. The editor writes your changes in the form that kind of file already uses, and the output keeps the original extension.

There are no fields here for TV show, season and episode (tvsh, tvsn, tves) or album. If you tag a home media library that way, use a dedicated tagger or ExifTool. Most media servers match episodes by file name anyway.

Editing MP4 tags on the command line

For batches, two tools cover almost everything this page does:

              exiftool -ItemList:Title="Sea swim" -ItemList:Genre="Holiday" -overwrite_original swim.mp4
            
              ffmpeg -i swim.mp4 -map 0 -c copy -metadata title="Sea swim" -movflags use_metadata_tags tagged.mp4
            

ExifTool edits in place. FFmpeg builds a new file around the copied streams; -movflags use_metadata_tags makes it keep custom keys it would otherwise leave out. Either way, compare the result in the inspector before you replace the original, and see the ffprobe guide for checking tags from the command line.

MP4 metadata: common questions

Does editing MP4 metadata re-encode the video?

No. For MP4, MOV, M4V and 3GP only the metadata boxes are rewritten; the media data is copied byte for byte. That is also why it takes seconds even for a file of several gigabytes.

What is ©nam in an MP4 file?

It is the iTunes-style atom that stores the title. The © sign is part of the four-character name. Other atoms follow the same pattern: ©day for the date, ©cmt for the comment, ©xyz for the location.

Why is the Details tab empty for my MP4 in Windows?

Explorer shows only some tags, and files from iPhones and many cameras keep their information in QuickTime keys that it does not display. Open the file here to see everything, or add a Title and Comment, which Explorer does show.

Can I add cover art to an MP4?

Yes. Under Cover art, use Use current frame or Choose image. The MP4 thumbnail guide explains where the artwork appears.

Can I edit metadata on a video from my iPhone?

Yes. iPhone videos are MOV (or MP4 when exported), and every field here applies. Editing does not need your browser to play HEVC or Dolby Vision, because the frames are never decoded.

Will the file size change?

Only by the size of the metadata you add or remove, usually a few kilobytes. Adding cover art adds roughly the size of the image.

Can I change the Year field?

The year comes from the recording date. Set Recorded to the right date and time; changing a video’s date covers the details, including time zones.